Marcus Carlsson

A chat with Marcus Carlsson – Product Manager

What competence do you add to the team?

My years as a mechanical engineer, concept creator and product development responsible will be useful, I think.

My big hobby as a custom bike builder and motorcycle rider should be relevant for the CAKE bike development. I have worked with every part of the product development from concept to fine tuning together with the manufacturer.

What’s the greatest challenge developing the CAKE motorbike?

I would say to optimize the performance and promoting the silence for a new outback experience. Our concept is amazing, it is to come as close as possible to that, which I see as the energizing challenge.

Will you ride the CAKE bike where you usually ride?

I will use it in a broader way for sure! Thanks to the silence of the bike you will not disturb like a regular motocross or enduro bike! I hope to use it on MTB trails and discover the woods with a nimble, fun and fast bike! 

What do you hope to achieve finalizing the CAKE motor bike?

A top quality product that over shines the competition and put CAKE on the map as a leading premium brand.