The Flower Power Limited Edition

Cake launches a limited edition Kalk to support the global bee & pollinator population

CAKE, the Swedish maker of premium lightweight, electric motorcycles, launches the Flower Power Limited Edition mono-colored motorbikes to raise awareness and support by donating to the World Bee Project.

The number of insects have decreased dramatically over the past 30 years, jeopardizing the entire ecosystem.

Some of the insecticides being used not only kill unwanted insects but all insect life that is exposed to the chemicals.

The reality of bees diminishing has been disturbing but it was not until I and the rest of us here at CAKE watched the French documentary `insecticide – a license to kill`, that the complete crisis fully materialized. The Flower Power initiative is a small contribution sharing the painful reality of our fragile ecosystem, where everyone is obligated to change and take action.” said Stefan Ytterborn, Founder and CEO of CAKE.

To shed further light on the alarming situation and make a contribution to saving the planet's bee and pollinator population, CAKE presents the Flower Power Limited Edition. All Kalk models are available in seven different color options. The seven colors which represent flowers that are easy to grow and essential for the survival of bees, are limited to 20 of each color and 5% of profits from these Kalks will be donated to our partner the World Bee Project.

All our futures depend on pollinators and flowers, but our greatest problem today is collective action. Change cannot happen without people. We thank CAKE for inspiring collective action with their flower inspired electric motorcycles that combine excitement with responsibility.“ Sabiha Rumani Malik, Founder and Executive President, The World Bee Project CIC

Kalk, the High Performance Off Roader, is the original CAKE platform, an off-road motorbike optimized around the electric drivetrain to create the most torquey, agile, fun and quiet riding experience to really appreciate the outback and explore with respect. The Kalk also comes in an On Road version to bring your off road style on to the streets.

Take a look at all seven colors of the Limited Edition Kalks here ridecake.com/flowerpower

About the World Bee Project

Sabiha Rumani Malik founded The World Bee Project CIC in 2014 to use AI and novel technologies to initiate a global, data-based environmental perspective, addressing pollinator and biodiversity decline, food insecurity, climate change and threats to human wellbeing as the single interactive, interrelated challenge confronting humanity. Sabiha believes that bees lie at the heart of the relationships that bind the natural and human worlds and in safeguarding bees lies the means to safeguard life itself.

She is engaged at the intersection of technology, design, social activism, and science, and means The World Bee Project CIC to consciously merge social, environmental, and economic benefits to positively impact the future of Pollinators, People, and the Planet.

www.worldbeeproject.org

About CAKE

CAKE is a Swedish maker of premium lightweight, electric motorcycles and mopeds, with a clear mission to inspire towards a zero-emission society, by combining excitement and responsibility. The model range currently consists of three different platforms – the versatile offroader Kalk, the modular utility bike Ösa, and the urban commuter Makka. Thanks to an extensive range of accessories and configurations, CAKE is addressing a wide matrix of users and applications, including commercial use for last-mile delivery and other short-haul urban transportation. Along with numerous awards and recognitions for its design and innovative approach to mobility and other societal challenges, CAKE was identified as one of the world’s most innovative companies by Fast Company in both 2020 and 2021, and received the Time Magazine 100 most important inventions award in 2021.

www.ridecake.com